Influence of brand equity on the behavioral attitudes of customers: Spanish Tourist Paradores

  1. Álvarez-García, J.
  2. Cortés-Domínguez, M.C.
  3. del Río-Rama, M.C.
  4. Simonetti, B.
Journal:
Quality and Quantity

ISSN: 1573-7845 0033-5177

Year of publication: 2020

Volume: 54

Issue: 5-6

Pages: 1401-1427

Type: Article

DOI: 10.1007/S11135-019-00870-0 GOOGLE SCHOLAR

Sustainable development goals