Análisis exploratorio del compromiso en las relaciones comerciales transfronterizas.

  1. Cabanelas Lorenzo, Pablo
  2. Lorenzo Paniagua, Javier
  3. González-Portela Garrido, A. Trinidad
Book:
Creativity and survival of the firm under uncertainty
  1. Celant, Attilio (coord.)
  2. Iturralde, Txomin (coord.)

Publisher: Academia Europea de Dirección y Economía de la Empresa, AEDEM

ISBN: 978-84-692-5174-4

Year of publication: 2009

Type: Book chapter

DIALNET GOOGLE SCHOLAR

Abstract

The present research offers an exploratory analysis about the commitment perception in commercial relationships between Galician and Northern Portuguese business agents. It includes, as commitment antecedents: trust, satisfaction, investments, empathy, and common values. It concludes that, although do exists some positive factors for value and commitment generation in relationships, specially from the Portuguese point of view, do appear a high distance towards the generation of committed attitudes in the relation.

Data source: Dialnet