Analysis of the key factors in on-line banking. The website and its influence on trust
Book:
Global Financial & Business Networks and Information Management Systems
- Maximsev, Igor A. (coord.)
- Krasnoproshin, Victor V. (coord.)
- Prado Román, Camilo (coord.)
Publisher: Academia Europea de Dirección y Economía de la Empresa, AEDEM
ISBN: 978-84-693-5512-1
Year of publication: 2010
Type: Book chapter