Spontaneous and personalized advertising through mpeg-7 markup and semantic reasoning: Exploring new ways for publicity and marketing over interactive digital TV

  1. López-Nores, M.
  2. Pazos-Arias, J.J.
  3. García-Duque, J.
  4. Bianco-Fernández, Y.
  5. Rey-López, M.
  6. Casquero-Villacorta, E.
Actas:
SIGMAP 2007 - International Conference on Signal Processing and Multimedia Applications, Proceedings

ISBN: 978-989-8111-13-5

Ano de publicación: 2007

Páxinas: 217-221

Tipo: Achega congreso

GOOGLE SCHOLAR
Fonte de datos: Scopus