Toward a Taxonomy of Virtual Communities from a Value Cocreation Perspective

  1. Rodríguez-López, N.
  2. Diz-Comesaña, M.E.
Revue:
Psychology and Marketing

ISSN: 1520-6793,  0742-6046

Année de publication: 2016

Volumen: 33

Número: 12

Pages: 1166-1173

Type: Article

DOI: 10.1002/MAR.20954 GOOGLE SCHOLAR
La source de données: Scopus