The Role of Emotion Discourse and Pathic Stigma in the Delegitimization of Consumer Practices

  1. Valor, C.
  2. Lloveras, J.
  3. Papaoikonomou, E.
Journal:
Journal of Consumer Research

ISSN: 0093-5301

Year of publication: 2021

Volume: 47

Issue: 5

Pages: 636-653

Type: Article

DOI: 10.1093/JCR/UCAA028 GOOGLE SCHOLAR