The importance of the economic bid in institutional advertising campaigns: cost vs. quality

  1. Pérez-Seoane, J.
  2. Corbacho-Valencia, J.-M.
  3. Abuín-Penas, J.
Revue:
VISUAL Review. International Visual Culture Review / Revista Internacional de Cultura

ISSN: 2695-9631

Année de publication: 2022

Volumen: 9

Type: Article

DOI: 10.37467/REVVISUAL.V9.3767 GOOGLE SCHOLAR lock_openAccès ouvert editor
La source de données: Scopus