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Jon
Charterina Abando
Jon Charterina Abando-rekin lankidetzan egindako argitalpenak (2)
2023
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Online reverse auctions research in marketing versus SCM: A review and future directions
Industrial Marketing Management, Vol. 115, pp. 439-454
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The buying center concept as a milestone in industrial marketing: Review and research agenda
Industrial Marketing Management, Vol. 108, pp. 65-78