MARKETING-VIGO
IMARK
University of Johannesburg
Johannesburgo, SudáfricaPublikationen in Zusammenarbeit mit Forschern von University of Johannesburg (2)
2024
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The role of conflict and opportunism on the duality of satisfaction in B2B sales relationships
European Business Review, Vol. 36, Núm. 6, pp. 870-898
2022
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The Influence of Economic and Non-Economic Satisfaction on Formalization, Specific Investments, and Dependence in B2B Relationships
Operations and Supply Chain Management, Vol. 15, Núm. 3, pp. 359-372