As portadas dos videoxogosepitexto visual por antonomasia

  1. Ramón Méndez González
Revista:
Viceversa: revista galega de traducción

ISSN: 1135-8920 1989-2853

Any de publicació: 2013

Número: 19-20

Pàgines: 281-302

Tipus: Article

Altres publicacions en: Viceversa: revista galega de traducción

Resum

Localization of Video Games is something extremely important for this new market. In this paper we analyse the localization of the box arts created for the release of video games in different markets. Culture is unique to every market, so box arts must be adapted to the needs of possible buyers, as that’s the first contact that users will have with the game. A special kind of localization that is usual in the market nowadays, that requires the localizer to be well-aware of the distinctive features of the linguistic markets he works with.