Influence of brand equity on the behavioral attitudes of customers: Spanish Tourist Paradores

  1. Álvarez-García, J.
  2. Cortés-Domínguez, M.C.
  3. del Río-Rama, M.C.
  4. Simonetti, B.
Aldizkaria:
Quality and Quantity

ISSN: 1573-7845 0033-5177

Argitalpen urtea: 2020

Alea: 54

Zenbakia: 5-6

Orrialdeak: 1401-1427

Mota: Artikulua

DOI: 10.1007/S11135-019-00870-0 GOOGLE SCHOLAR