Building value with packaging: Development and validation of a measurement scale
- Dopico-Parada, A.
- López-Miguens, M.J.
- Álvarez-González, P.
Aldizkaria:
Journal of Retailing and Consumer Services
ISSN: 0969-6989
Argitalpen urtea: 2021
Alea: 63
Mota: Artikulua