Fact-checkers on social networksanalysis of their presence and content distribution channels
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Universidade de Vigo
info
ISSN: 2386-7876
Ano de publicación: 2022
Volume: 35
Número: 3
Páxinas: 73-89
Tipo: Artigo
Outras publicacións en: Comunicación y sociedad = Communication & Society
Proxectos relacionados
Resumo
La verificación de datos es una disciplina periodística en auge que, en los últimos años, ha alcanzado un gran protagonismo como herramienta de lucha contra la desinformación. La eficacia del trabajo desarrollado por esas iniciativas periodísticas depende no solo de la calidad de sus contenidos, sino también de su capacidad de hacerlos llegar a grandes audiencias a través de las mismas vías por las que se expande la desinformación. En este contexto, consideramos importante conocer en qué medida los fact-checkers están utilizando las redes sociales y otro tipo de canales digitales para hacer llegar sus verificaciones a un público amplio, si hay diferencias entre las prácticas desarrolladas por estos actores en función del tipo de organización al que pertenecen, y si existe un elemento diferencial a este respecto de los fact-checkers iberoamericanos. Este artículo se centra en el análisis de la presencia en redes sociales y el uso de herramientas para la difusión de contenidos de 104 fact-checkers de todo el mundo pertenecientes a la International Fact-Checking Network en 2020. Los resultados muestran diferencias notables en cuanto a presencia en redes según el tipo de entidad a la que pertenece el verificador, siendo los fact-checkers independientes los que presentan una mayor variedad de canales de distribución. También se constata que los fact-checkers iberoamericanos tienen mayor presencia en redes, usan más herramientas digitales y ofrecen más vías para compartir sus contenidos que el resto de la muestra internacional analizada.
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