Análisis de las publicaciones con mayor repercusión en Facebook de los fact-checkers iberoamericanos en 2021

  1. Jesús Pérez-Seoane 1
  2. Juan Manuel Corbacho-Valencia 1
  3. Alberto Dafonte-Gómez 1
  1. 1 Universidad de Vigo, España
Journal:
Icono14

ISSN: 1697-8293

Year of publication: 2023

Issue Title: LTE1. Compromiso corporativo e inclusión social: De la ética empresarial al valor de marca. LTE2. Tecnología e innovación en la lucha contra la desinformación, noticias falsas y mentiras en la era de la posverdad

Volume: 21

Issue: 1

Type: Article

DOI: 10.7195/RI14.V21I1.1951 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

More publications in: Icono14

Abstract

More and more people are retrieving information through social networks, whose routines for creating, sharing and reacting to content have favored the appearance of hoaxes and false information. In this context, there is a proliferation of initiatives dedicated to content verification, which combat disinformation using the native language and codes of this environment. The purpose of this article is to analyse the publications with the highest volume of interactions made by the Ibero-American fact-checkers of the International Fact-Checking Network during 2021, to determine their reach and impact among audiences. After compiling the metadata of a total of 36,359 posts published by 19 issuers, a quantitative and content analysis was carried out of the six publications with the best interaction ratio for each of them during the analysis period (n=114). Most of them are links or photographs on political content, where textual verification of the content is almost as frequent as the use of visual or iconic elements that reinforce the message. The main type of interaction is of an emotional nature, with significant correlations observed between users' reactions and the number of times a post has been shared. In addition, the results of the research show that those publications with a higher interaction ratio cause an increase in followers in the days following the publications that is much higher than that which would be generated organically.

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