MARIA DEL CARMEN
OTERO NEIRA
TITULAR DE UNIVERSIDADE - TEMPO COMPLETO
Universidade de Santiago de Compostela
Santiago de Compostela, EspañaPublicacións en colaboración con investigadores/as de Universidade de Santiago de Compostela (15)
2024
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The inside-out dynamics of supply chain integration: the interplay of information technology integration with and by suppliers
International Journal of Logistics Management
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The role of supply chain integration between integrated information technology and financial performance – a disaggregated framework and findings
International Journal of Logistics Management, Vol. 35, Núm. 2, pp. 483-503
2023
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Mergers and acquisitions success: examining customer loyalty
Marketing Intelligence and Planning, Vol. 41, Núm. 1, pp. 48-61
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The Direct and Indirect Effects of Internal Enablers on Internal Integration and Business Performance
Journal of Business Economics and Management, Vol. 24, Núm. 4, pp. 633-652
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The impact of the relationship commitment and customer integration on supply chain performance
Journal of Business and Industrial Marketing, Vol. 38, Núm. 4, pp. 943-957
2020
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La imagen e identificación de los clientes bancarios tras una fusión o adquisición
Management Letters / Cuadernos de Gestión, Vol. 20, Núm. 1, pp. 89-110
2019
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The effect of mergers and acquisitions on customer–company relationships: Exploring employees’ perceptions in the Spanish banking sector
International Journal of Bank Marketing, Vol. 38, Núm. 2, pp. 406-424
2017
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Impression Management Tactics and Performance Ratings: A Moderated-Mediation Framework
Journal of Business-to-Business Marketing, Vol. 24, Núm. 1, pp. 19-34
2016
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Exploring the relationship among servant leadership, intrinsic motivation and performance in an industrial sales setting
Journal of Business and Industrial Marketing, Vol. 31, Núm. 2, pp. 219-231
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Supervisory servant leadership and employee’s work role performance: A multilevel mediation model
Leadership and Organization Development Journal, Vol. 37, Núm. 7, pp. 860-881
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What drives salespeople's intention to leave? A moderated mediation model
XXVIII Congreso de Marketing AEMARK 2016
2010
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Competitive reaction to the introduction of a new product: An exploratory market signalling study
Journal of Strategic Marketing, Vol. 18, Núm. 5, pp. 379-394
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Prácticas organizativas y comportamiento de los empleados "Frontline" en hoteles: efecto moderador de la pertenencia a una cadena
XXII Congreso Nacional de Marketing: Oviedo, del 22 al 24 septiembre de 2010 (ESIC Editorial), pp. 223
2007
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Competitive Marketing Rivalry. Explaining the Time of Response to Strategic Actions
. International Business Management, Vol. 1, Núm. 2, pp. 30-34
2005
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Understanding the probability of response to competitive actions
Marketing Intelligence and Planning, Vol. 23, Núm. 5, pp. 455-469