TBL dominant logic for sustainability in oriental businesses

  1. Lee, T.-R.
  2. Lin, K.-H.
  3. Chen, C.-H.
  4. Otero-Neira, C.
  5. Svensson, G.
Aldizkaria:
Marketing Intelligence and Planning

ISSN: 0263-4503

Argitalpen urtea: 2022

Alea: 40

Zenbakia: 7

Orrialdeak: 837-853

Mota: Artikulua

DOI: 10.1108/MIP-03-2022-0093 GOOGLE SCHOLAR