Critical incidents and dissatisfaction in B2B relationships: an appraisal theory analysis

  1. Pascual-Nebreda, L.
  2. Cabanelas, P.
  3. Blanco-González, A.
Aldizkaria:
Journal of Business and Industrial Marketing

ISSN: 0885-8624

Argitalpen urtea: 2023

Alea: 38

Zenbakia: 7

Orrialdeak: 1574-1586

Mota: Artikulua

DOI: 10.1108/JBIM-12-2021-0570 GOOGLE SCHOLAR