MARIA DEL CARMEN
OTERO NEIRA
PROFESOR/A TITULAR DE UNIVERSIDAD TC
Göran
Svensson
Publications by the researcher in collaboration with Göran Svensson (24)
2024
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Benchmarking meta-analytical conceptualizations of B2B seller skills against empirical evidence in services firms
Benchmarking, Vol. 31, Núm. 3, pp. 884-902
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Modeling Partners’ Behavior in Long-Lasting B2B Supply Chain Relationships
Mathematics, Vol. 12, Núm. 3
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Salespeople’s sales performance skills in B2B of services firms – a cross-industrial study
European Business Review, Vol. 36, Núm. 2, pp. 201-224
2023
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Collaborative B2B sales partnerships in supply chains: an integrative framework of social and action alignment
European Research on Management and Business Economics, Vol. 29, Núm. 3, pp. 68-76
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Sustainable development considerations in supply chains: Firms' relationships with stakeholders in their business sustainability practices—A triangular comparison
Business Strategy and the Environment, Vol. 32, Núm. 4, pp. 1885-1899
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The Direct and Indirect Effects of Internal Enablers on Internal Integration and Business Performance
Journal of Business Economics and Management, Vol. 24, Núm. 4, pp. 633-652
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The direct effect of B2B sellers' skills on relative and absolute sales performance: a dual measurement approach
Journal of Organizational Change Management, Vol. 36, Núm. 1, pp. 64-85
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The impact of the relationship commitment and customer integration on supply chain performance
Journal of Business and Industrial Marketing, Vol. 38, Núm. 4, pp. 943-957
2022
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A framework of firms' business sustainability endeavours with internal and external stakeholders through time across oriental and occidental business contexts
Asia Pacific Journal of Marketing and Logistics, Vol. 34, Núm. 5, pp. 963-986
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Action and Social Alignment Constituents of Collaboration in B2B Relationships: Buyer and Seller Perspectives
Journal of Relationship Marketing, Vol. 21, Núm. 3, pp. 194-225
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Balancing reactions and actions between service receivers and service providers to resolve service failures
International Journal of Business Excellence, Vol. 26, Núm. 1, pp. 20-41
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Sustainable development—Direct and indirect effects between economic, social, and environmental dimensions in business practices
Corporate Social Responsibility and Environmental Management, Vol. 29, Núm. 5, pp. 1158-1172
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TBL dominant logic for sustainability in oriental businesses
Marketing Intelligence and Planning, Vol. 40, Núm. 7, pp. 837-853
2021
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A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Journal of Business and Industrial Marketing, Vol. 37, Núm. 1, pp. 180-194
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B to B Sellers’ Skill Level in Sales Performance–Frameworks and Findings
Journal of Business-to-Business Marketing, Vol. 28, Núm. 3, pp. 265-281
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Framing Static and Dynamic Time-Periods through the Teleological Lens in the Implementation Process of Enterprise Resource Planning
Journal of Business-to-Business Marketing, Vol. 28, Núm. 4, pp. 395-420
2020
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Sustainability endeavors and sustainable development in Spanish public hospitals: The case for upstream social marketing
Journal of Social Marketing, Vol. 10, Núm. 2, pp. 215-242
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Trust and commitment as mediators between economic and non-economic satisfaction in business relationships: a sales perspective
Journal of Business and Industrial Marketing, Vol. 35, Núm. 11, pp. 1685-1700
2019
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Framing sustainable development through descriptive determinants in private hospitals – Orientation and organization
Evaluation and Program Planning, Vol. 75, pp. 78-88
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Future direction of sustainable development in private hospitals: general similarities and specific differences
Journal of Business and Industrial Marketing, Vol. 35, Núm. 3, pp. 537-550